Renaissance Research & Consulting

How is your marketplace segmented?

Are certain groups within it more logical targets for your product than others?
What do those groups look like?

Our segmentation systems will show you the structure of your marketplace, and pinpoint the ideal natural segments for your product:

DiffSegsm

 CENClussm

RENCLUSsm

TargetVoicesm

BiSegsm

DRIVESEGsm

MARKETMAPsm


Strategic Marketing Models

Services Offered

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